Kumho plans to feature in the Tokyo Auto Salon 2016
Kumho Tire announced on Jan. 14 that it will participate in the Tokyo Auto Salon 2016, which will take place at Makuhari Messe in Tokyo, Japan, from Jan. 15 to 17.
The Tokyo Auto Salon is one of the top motor shows globally for modified & tuned cars, along with the U.S. SEMA Show & Europe’s Essen Motor Show in Germany. It is also Asia’s largest automotive festival.
Considering the fact that it is a tuning show generally visited by those who use ultra-high performance tires, Kumho Tire, which is partaking in the show for the eighth consecutive year since 2009, set its Ecsta tyres designed with Formula technology as the concept of the show. Through diverse lineups, including the Ecsta PS91 & Ecsta V720, the company is planning to emphasize its high performance technology & brand image.
Kumho Tire will also showcase the Sense SE11, a new product to be released in the Japanese market. The Sense SE11 is an environmentally-friendly & fuel-efficient product with rolling resistance & wet grip functions along with handling & braking efficiency.
The company will offer docent tours, which allow visitors to understand & experience its products by zone, & display actual racing cars of Ecsta Racing Team, one of the nation’s motor sport teams.