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International, Reader's Choice, Tyre Industry

Chinese tyre maker Triangle Tyre Group enters American truck tyre scene.

Triangle tyre group
Posted: January 14, 2016 at 6:48 am   /   by   /   comments (0)

Chinese tyremaker Triangle Tyre Group has announced the formation of Triangle Tyre USA, the company’s new U.S. subsidiary aimed at the truck tyre market.

Longtime industry executive Manny Cicero has been named CEO of Triangle Tyre USA. The company will market & sell medium & heavy-duty truck tyres as well as a lineup of passenger & light-truck tyres. The company will also serve the construction, mining, & aggregates industries with off-road tyres, including giant radials.

Cicero is currently filling positions for the subsidiary in finance, sales, marketing, engineering & customer service, according to Triangle. He will be meeting with key tyre distributors to help Triangle establish a foothold in the U.S. market.

“We look forward to establishing strategic, long-term relationships with key U.S. tyre distributors & dealers, working closely with them to provide high-quality, technologically advanced tyres to American consumers & business owners,” said Ding Yuhua, chairman of Triangle Tyre Group.

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