Farid Ahmed from Apollo Tyres wins the TRiLA Young Achiever of the Year award for Marketing.
Mr. Farid Ahmed of Apollo Tyres Ltd. was presented with the TRiLA Young Achiever of the Year award for Marketing award on the evening of June 15th 2016.
Mr. Farid Ahmed accepted the award from the hands of Mr. Hemant Lal (VP – Business Development – Tyre Times).
Mr. Fareed Ahmed was selected for the award owing to his turning around the business for farm tyres in the year 2015-16 when, the Industry declined by about 8%. He also Established Apollo’s winner product Krishak Gold in the market while introducing A new customer engagement platform ATOM (Apollo Tractor Owners Meet) which helped reach out to abt 50K customers across 200 villages.
His innovative way of thinking led him to Tie up with ITC e-choupal newtwork to create a platform of Apollo Grahak Diwas to leverage reach of e-choupal network in the rural market.
The award ceremony that took place in the backdrop of Tyrexpo India at Pragati Maidan, New Delhi, India, witnessed a huge turnout of some of the most eminent industry leaders & was co-sponsored by changemytyre.com, Manatec Electronics Pvt. Ltd., Nynas Napthenics, OCCL & was co- located & powered by SingEx Exhibitions – also, the organizers of Tyrexpo series around the world.
Tyre Times would like to congratulate Mr. Farid Ahmed on winning the prestigious Tyre & Rubber Industry Leadership Acknowledgement (TRiLA Award) – 2016.